Sand and Stone Jewelry is based in Fort St. John, BC, and has seen astounding success as a home-based business of hand-crafted jewelry. Sourcing quality components and assembling pieces with love and care into each and every one, our client has long been regarded as a leader in their creative space, even being invited to the Oscars in 2017 to showcase their products and gifts to Oscar-nominated celebrities.
Sand and Stone Project Overview:
Taking her artistic talents and channeling them into a home business, one of our clients contracted us to build a website for her that would allow customers to place orders for the hand-made customized jewelry. Assembling the site made use of a basic WordPress template, heavy custom coding (HTML, CSS, some PHP), and the use of a storefront web plugin. The storefront works with a back-end client management suite to track inventory, orders, shipments, and more. Frequently updated with new products and photos, Sand and Stone Jewelry is one of the highest-traffic websites that CQMS has assembled and maintained yet, and has been built so that our client is able to control their own data and products without the need to use us as an intermediary each and every day.
In addition to site development, we worked with our client to make sure that the SEO had been finely tuned for presence as both a local business and international operator. We sifted through both macro and micro details in order to gain useful traffic insights through Google Search Analytics and build a comprehensive business registry that was appropriate for both web demographics. As a result, Sand and Stone Jewelry is on the map, locally, provincially, nationally, and internationally.